Discover Your Secret Sauce

Gina Johnson Holistic Entrepreneurial Business Coach

There are so many businesses just like yours that customers are considering when they make a purchase. Setting yourself apart from your competition gives you an advantage over the rest – but how exactly do you accomplish that?

Gina Johnson Holistic Entrepreneurial Business Coach

I'm excited to offer you my new digital course

The “Discover Your Secret Sauce” course was created for entrepreneurs who want to differentiate themselves from the competition in their industry. Your Secret Sauce is your Recipe for Success!

In this course we tackle why it’s important to give people a compelling reason to pay attention to you let alone do business with you. Your Secret Sauce attracts your ideal client and builds your credibility so that you can serve your market.

In this course, you'll learn how to:

  • Get clear on what makes YOU special and showcase why someone should hire you or purchase your products over all others. Discover why your uniqueness effects your ability to command premium pricing.
  • Create a fun, unique elevator pitch, designed around your “signature food” – which will set you apart from the rest.
  • Streamline your efforts if you’re running multiple businesses and connect them into one synergistic brand.

Uncovering and pulling out everything that makes you unique needs to happen before you can begin to convey your brand and your message to your customers.

If you are a business owner, you ARE your brand. Brand differentiation is not only critical from a marketing perspective, but it also has far-reaching business implications.

All brands need to establish a compelling and unique position to resonate with their customers. A personalized customer experience is the basis for your success – and that experience starts with you!